Best-In-Class Display Technology
Our spectacular 7-inch VividView™ Color Touchscreen makes reading more engaging than ever. The backlit screen makes it easy to read day or night. Displaying more than 16 million colors in unsurpassed high-resolution, NOOKcolor delivers incredibly rich images and clear, crisp text, making your reading come to life in ways you've never experienced before.
Extra Wide Viewing Angle
You love reading on your own, but there are times when it's fun to gather around and share a story together. NOOKcolor's IPS display delivers an extra wide viewing angle of 178°, so you can view the screen from almost any angle you want. This special design reduces glare and provides optimum brightness for enjoyable reading indoors or outside.Portrait or Landscape Views
Easily switch between portrait and landscape modes, depending on what you're reading. Enjoy a few chapters of your novel in portrait mode, then with a quick turn of your NOOK, switch to landscape to flip through a magazine or enjoy a bedtime story with your children.Most Books $9.99 or Less
Most NOOKbooks are $9.99 or less, and you can try them for FREE before you buy. Plus you'll find a great selection of titles by popular authors under $5 and more than a million books that are totally free.
Read In Store™
Visit any Barnes & Noble store with your NOOK in hand and read entire NOOKbooks for FREE for up to one hour per day with our innovative Read In Store™ feature. Also get exclusive content from top authors and great offers on books and café treats with our More In Store™ feature.Coming Soon: Enhanced NOOKbooks
If a picture is worth a thousand words, you'll find our Enriched eBooks invaluable. Enjoy beautiful full-color pictures and videos spanning a wide range of topics including travel, photography, cooking and more.
Magazines and
Newspapers at Their Best
Magazine reading is easy and engaging with rich, full-color pages on the stunning color touchscreen. NOOKcolor's exclusive Article View™ puts the focus on the content, customized to your favorite reading style. Magazines and newspapers have never looked so good or been so enjoyable to read. It's the most immersive reading experience you've ever seen. Newspapers at Their Best

